Predictive analytics
We anticipate trends and patterns before they happen, giving you a competitive edge through advanced data analysis.
WE USE DATA TO GROW YOUR REVENUE
Improve your site's conversion rate through data, testing and personalization
We are Mida partners
Trusted by leading brands
Our technology partners
We work with the best platforms on the market to deliver top-tier optimization, analytics and personalization solutions.
Global presence
We've worked with clients across 3 continents and 8 cities, adapting to every market and timezone.
Services
Our method
We guide you through the entire data lifecycle
01
Measure
Implement the right tools for data collection, validate data quality and ensure alignment with your business needs.
02
Analyze
Extract actionable insights to make informed decisions, automate processes and make data accessible to everyone who needs it.
03
Decide
Align decisions with business goals and steer them in the right direction by defining objectives based on real needs -- the famous KPIs.
04
Optimize
Explore new ways to maximize results across different time horizons, balancing cost efficiency and profitability scenarios.
05
Test & Personalize
Test the proposed solutions, iterate and retest until the data validates the hypothesis.
Powered by Artificial Intelligence
Intelligent assistance across every phasePowered by Artificial IntelligenceIntelligent assistance across every phase
Artificial Intelligence applied to your business
AI is not a separate service: it is embedded in every analysis, every test, and every decision we make to maximize your digital results.
Automated reporting
Intelligent reports generated automatically that turn complex data into actionable insights for your team.
Pattern detection
We identify hidden opportunities in your conversion data, user behaviour, and digital performance.
Hypothesis generation
AI generates A/B test hypotheses based on real data, accelerating your CRO optimization process.
About us
We build top-tier teams made up of the best specialists in the field.
Digital Analyst
Data Engineer
Front-End Developer
User Experience Specialist
Copywriter
Our team
The people behind the data
Adrià Vidal
Founder & CEO | Data Analyst
A specialist in unlocking the secrets of data to boost your business conversion. If you're looking for him, he's probably snowboarding down a mountain somewhere.
Cristian Sabaté
Digital Analyst | Project Manager
Expert in data analysis and efficient project management. His passion for padel, trail running and snowboarding is reflected in the energy and determination he brings to everything he does.
Fabián de Abreu
UX/UI Designer | Front-End Developer
A master at bringing engaging and highly effective web experiences to life. Contradictory as it may seem, he's a huge fan of both winter and ice cream — he can't resist either!
Vanessa Castellano
UX Designer | UX Specialist
She's pure creativity expressed in many forms: crochet, piano, percussion, crafts and even baking! Her passion shines through in agile, fresh designs that constantly improve the interaction between brands and users.
Antton Alonso
Copywriter & Content Specialist
His thing is putting ideas and projects into words. He's all about giving messages one more twist and never misses a comma. If he's not at his keyboard, he's probably in the kitchen.
Valeria Gómez
Finance & Client Relationship
She's in charge of the numbers and handles them with great precision. She optimises time and simplifies processes to keep client relationships close. She also loves being near nature and animals.